More than likely you’ve seen the smiling pink whale that adorns whimsical ties, belts and apparel, or you’ve seen a sticker on a car as you drive along the coast. vineyard vines, the lifestyle apparel retailer that started in Martha’s Vineyard has transformed into a highly recognized national apparel and accessories brand.
The RPE and vineyard vines story begins in 2009. To keep pace with rapid sales growth and the opening of new stores, vineyard vines needed to implement an IT platform throughout its portfolio of stores to replace a homegrown legacy system that lacked the functionality to foster new store growth. They turned to RPE to provide JDA Software retail consulting services.
vineyard vines and RPE Solutions are being honored as recipients of the JDA Real Results Awards. RPE Solutions and vineyard vines won for the Best Partner Project category. In its tenth year, the awards honor industry-leading companies that have achieved success and demonstrated innovation implementing a JDA Software solution.
While vineyard vines and RPE Solutions is being recognized for the most recent implementation of JDA retail planning, the award is more about the seven implementations that have taken place over six years.
Learn more about the vineyard vines and RPE Solutions story with this case study.